With over 20 years of experience as a designer, I got my start at just 15, working at a local print and copy store designing signs and banners. Even then, I found inspiration in the details of every billboard and sign I saw on car rides, often doodling typography in my free time. Later, as a record producer, I discovered my love for branding through designing album art, Myspace pages, and flyers. Looking back, I realize that branding has always been a part of my journey, even before I knew it.